Social Media Week will kick off today in Glasgow, attracting global brands including CNN and Nokia.
Throughout the week attendees will be “analysing emerging trends in social and mobile media” at various locations throughout the Scottish city.
It is hoped the “global platform for conversation, collaboration and learning” will motivate those attending to re-examine what they are doing with social media content. Furthermore, a statement on Socialmediaweek.org confirmed that it will help those taking part to connect with “hundreds of thousands” of like-minded people.
Many famous faces will take part in the event too; including Labour MP Tom Harris. The cabinet secretary fir culture and external affairs, Fiona Hyslop, will also be there; as will Steward Kirkpatrick, the founder of the Caledonian Mercury – an online Scottish news publication.
According to Daniela Castratano, the organiser of Social Media Week, it isn’t just an great chance for those in the industry to grab hold of – it’s something that all of Glasgow should take advantage of.
She confirmed on Stv.tv: “We are encouraging everyone to just participate because there will be a lot of buzz around Glasgow and it’s a unique opportunity for the city.”
Castratano is hoping events such as the kick-off discussion, entitled ‘Business Banter – Removing the Monday Blues’ and Friday’s closing party will draw in a substantial crowd; helping to make the whole week a complete success.