Google Chrome became the world’s most popular internet browser on Sunday, though it fell back into second place again by Monday, telegraph.co.uk reports.
Internet Explorer has been the world’s preferred Internet browser since 1999, with many office computers using it as their default. However, the rise of users installing Chrome at home meant that for one day only, IE was toppled.
Figures released by web monitoring firm Statcounter found that on Sunday, Chrome was used for 32.7 per cent of all browsing across the world, whilst IE saw a 32.5 per cent market share. By Monday, as people returned to work, Chrome’s market share fell to 30 per cent whilst IE’s rose to 35 per cent.
The results illustrate the changing behaviours of users when outside of working hours and may give search marketing professionals a better insight into how and when to best target their audience.
The news is also positive for Chrome’s developers, who are seeing their product display its popularity when people have the choice to decide for themselves which is the best browser for them.
Speaking to itproportal.co.uk of their results, CEO of Statcounter Aodhan Cullen explained: “Whilst this is only one day, this is a milestone.
“Whether Chrome can take the lead in the browser wars in the long term remains to be seen, however the trend towards Chrome usage at weekends is undeniable. At weekends, when people are free to choose which browser to use, many of them are selecting Chrome in preference to Internet Explorer.”
