In Google’s quest to take over the marketing world, their next venture is called Google Print Ads. The Times newspaper has reported that the service would employ a method similar to an auction. Customers/Businesses would be able to choose a newspaper online through Google and place a bid for advertising space. The bids that are made through Google Print Ads would be on a day-to-day and page-by-page basis.
Bidders would offer the price they are willing to pay for the ads, and newspaper publishers would then decide whether to accept the offer. Google stands to take a piece of the advertising sales from every deal between advertisers and publishers.
There looks to be no end to the ever expanding Google Adwords product….
