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Organic Search SEO
How Much Should Search Marketing Cost?

Tuesday, February 25th, 2014, by

It’s no secret that the internet is the first place many people turn when they want or need to buy something new. While the relationship between buying and… Read more

 
Google
Making errors that lead to SEO penalties

Tuesday, February 18th, 2014, by

So many companies find themselves getting manual penalties and being negatively impacted by algorithm updates (most recently Penguin and Panda), that I thought I should flag some sure-fire… Read more

 
How-To
Optimise for the Whole of Search

Tuesday, February 11th, 2014, by

Over the last months SEO has changed significantly, yet the basic objectives have remained the same. The job of SEO is to increase visibility and bring more qualified… Read more

 
Google
culture

Monday, February 10th, 2014, by

SEO is never going to be a prescriptive ‘one approach suits all’ solution. The days of a handful of specific tasks delivering a certain degree of almost guaranteed… Read more

 
Organic Search SEO
Are you providing value?

Friday, January 31st, 2014, by

Earlier in the week, Google updated its Official Google Webmaster Central Blog with additional information about ‘affiliate programs and added value’. The concept of Google speaking out about… Read more

 
Google
writer

Tuesday, January 28th, 2014, by

Just before Christmas last year, Google made a change to its algorithm in how it displays authorship mark up; reducing the number of author snippets that appear in… Read more

 
Paid Search
2014 goals in wood type

Monday, January 27th, 2014, by

There’s little doubt that digital marketing has revolved around mobile for the last few years. It’s completely understandable too; the rise of the smartphone has sparked one of… Read more

 
Organic Search SEO
Thumbs up on blackboard

Friday, January 24th, 2014, by

You may have noticed that since the 22nd of Jan 2014, Google made an update to the way in which it reports on crawl errors in the Webmaster… Read more

 
Organic Search SEO
earn

Thursday, January 23rd, 2014, by

Over the past few months, Google has been providing updates on its stance towards guest blog posts for link building. The latest feedback from Matt Cutts (head of… Read more

 
Google

Tuesday, January 7th, 2014, by

If you are a regular Google Webmaster Tools user, you may have noticed that an update overlay has been added to the GWT search query data. What this… Read more

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