Organic Search SEO
ecommerce expo image

Thursday, October 2nd, 2014, by

Vertical Leap had a great two days at the eCommerce Expo in Olympia on October 1-2. I went along to watch some of the speakers I interviewed recently and have… Read more

Analytics e-commerce tracking

Wednesday, October 1st, 2014, by

Google analytics simply has to be your best friend when it comes to tracking intelligence and data relating to your website, right? You can track customer acquisition data,… Read more

Content Marketing
Travel Route

Tuesday, September 30th, 2014, by

It would be impossible to attend all of the presentations taking place at this week’s eCommerce Expo in Olympia, London.  So, we caught up with just a few… Read more

kid with typing machine

Monday, September 29th, 2014, by

At Vertical Leap we work with a wide range of ecommerce websites, and one of the most common questions we are asked is… “How should I handle removed… Read more

Content Marketing
marketing manager books

Friday, September 26th, 2014, by

Books. Whether read on Kindle, in hardback or played through your headphones, they’re essential to improve your marketing. In an era of blogs that, dare I say, are sometimes… Read more

Paid Search

Monday, September 22nd, 2014, by

When it comes to lead generation you’ll find it hard to get a marketing channel that delivers better leads than PPC. Lead generation demands a rather unique approach,… Read more

Organic Search SEO
conference speaking

Friday, September 19th, 2014, by

Following the great success of my previous article on how to speak at conferences, I interviewed a few other experts in this area to ask about their own conferencing experiences. Dawn Anderson Director, Move… Read more

Map, magnifying glass and rope

Tuesday, September 16th, 2014, by

What are sitemaps? Sitemaps are exactly what they sound like; a roadmap of your website and the pages that are contained within. These help both users and search… Read more

Organic Search SEO
Budgeting for SEO

Monday, September 15th, 2014, by

If I tell a mechanic my car is broken and I’ve got one thousand pounds to fix it, the only ones that would likely take those thousand pounds without further… Read more

Organic Search SEO

Friday, September 12th, 2014, by

Good morning from #BrightonSEO! I will be live blogging all day whilst the great speakers are doing their talks, so keep an eye on the updates on this blog… Read more

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