Vertical Leap is ten years old. It’s hard to believe its been that long – time really does fly when you’re having fun. I started the company in 2001 after a bitter experience with SEO as a customer. I knew
Author Archives: Matt Hopkins
I came across a video of former US Secretary of Defense Donald Rumsfeld the other day and thought how well it represented the problem with SEO and trying to communicate its difficulties to clients.
Many newer readers of our search marketing blog haven’t been exposed to plethora of great articles in the archives section of this site, so this is a monthly series that highlights a few of the best posts from one year
A friend of mine with a graphic and web design company recently posted a link to his newly designed web site on Facebook. It looked nice – despite being entirely in Flash. They clearly listed their services such as photography,
Here’s a recently update slide presentation on “why you need SEO” that I placed on Slideshare. Why You Need SEO View more presentations from Vertical Leap. The goal of this presentation is to lay out the case for SEO without
For the past year or two, a three-horse race has emerged between Apple, Google, and Microsoft – for most things “tech”. Browsers – Microsoft had one (IE). Apple created one (Safari). Google now has one too (Chrome). Mobile Phone Platforms
The Information is Beautiful site has a fantastic image that visually expresses the usage stats of Twitter. There is so much hype about Twitter lately that something like this may help keep everyone a bit more grounded; perhaps diverting energy
We’ve written in the past about various hacking incidents: Dozens of sites affected by linking hack, reports Vertical Leap Hackers Don’t Deface Sites Any Longer From our experience, this trend of sites getting hacked for the benefit of search engine
I was just reading an interesting post over at SEO Scientist today that analyses the various studies that have been done over the years on search user behaviour. Of particular note was this graph: It shows the percentage of people
I was reading a number of my daily blogs this morning and came across this great cartoon: This is another example of how mainstream SEO had become. Over the past few years, you have even seen newspapers/journalists ensure that keywords
