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Paid Search
Vintage Christmas tree with golden baubles on wood texture

Wednesday, December 17th, 2014, by

If you read our ‘A year in SEO‘ article earlier this week, you won’t be surprised to hear that 2014 was also fast-changing year for PPC. Below is… Read more

 
Organic Search SEO
2014 das alte Jahr

Tuesday, December 16th, 2014, by

2014, like most recent years, was a busy one for SEO-related updates and news. SEO is a constantly evolving industry in almost every aspect. As user behaviour, Google… Read more

 
Organic Search SEO
Old rusting gas pumps found in an antique store in New Mexico

Tuesday, December 9th, 2014, by

Search engine optimisation (SEO) is a continual process of development and enhancement in line with evolvement. The aim is to make a website “most effective” in line with… Read more

 
Content Marketing
typing guy

Thursday, November 20th, 2014, by

The theme for the day really seemed to be about relevant content, with many speakers stressing the importance of ensuring content is engaging, informative and has a point… Read more

 
Organic Search SEO
Journey of an eyeball

Wednesday, November 19th, 2014, by

The ability to measure digital marketing at a granular level is both a blessing and a curse. As digital touch-points are easy to measure, we can make the… Read more

 
Organic Search SEO
Digital marketing show live blog

Wednesday, November 19th, 2014, by

The Digital Marketing Show is taking place at ExCel in London for two days over Wednesday and Thursday. Following on from last year’s corker of a show Vertical Leap is exhibiting… Read more

 
Organic Search SEO
Must-see talks at the Digital Marketing Show

Tuesday, November 18th, 2014, by

This month sees the Digital Marketing Show return for its second year, with this event set to be just as engaging and insightful as the first. Promising to be an… Read more

 
Organic Search SEO
lose

Tuesday, November 18th, 2014, by

The Digital Marketing Show is happening this week and Vertical Leap’s Steve Masters will be taking to the Integrated Theatre stage with his talk, ‘The journey of an eyeball’…. Read more

 
Organic Search SEO
SEO Letterpress Concept

Thursday, November 13th, 2014, by

This is part two of a three-part blog series – part one can be found here As mentioned in the introduction of this blog series, link building has evolved,… Read more

 
Organic Search SEO
Corporate responsibility

Friday, November 7th, 2014, by

The phrase ‘corporate responsibility’ is often regarded as company jargon – something which doesn’t really make sense and usually used by employers who don’t understand what it truly… Read more

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