Organic Search SEO
Managing SEO projects successfully

Thursday, October 16th, 2014, by

There has been a fair amount of coverage in relation to software and tools that can help with SEO. In fact we’ve written a few blogs on the… Read more

Organic Search SEO
Old link building strategies

Thursday, October 9th, 2014, by

SEO always has – and likely always will – be a fast-evolving industry. This is especially true with regard to link building, as Google tightens its grip on websites that use manipulative and spammy… Read more

Organic Search SEO
10 steps to penalty recovery - Google

Tuesday, October 7th, 2014, by

For clarity, this ten-step penalty recovery process is for recovering from a Google manual link penalty rather than an algorithmic one. Follow my ten-step process and begin your penalty… Read more

Paid Search
How to make money online

Friday, October 3rd, 2014, by

Running a paid search campaign for an ecommerce website requires knowledge of a number of factors, not only technical features within Google AdWords, but also tracking of sales… Read more

Organic Search SEO
Complex marketing strategy

Thursday, October 2nd, 2014, by

If you’re reading this then it’s probably because I directed you here after my presentation with Harpinder from UKMail at the Ecommerce Expo at Olympia in London –… Read more

Organic Search SEO
ecommerce expo image

Thursday, October 2nd, 2014, by

Vertical Leap had a great two days at the eCommerce Expo in Olympia on October 1-2. I went along to watch some of the speakers I interviewed recently and have… Read more

Analytics e-commerce tracking

Wednesday, October 1st, 2014, by

Google analytics simply has to be your best friend when it comes to tracking intelligence and data relating to your website, right? You can track customer acquisition data,… Read more

Content Marketing
Travel Route

Tuesday, September 30th, 2014, by

It would be impossible to attend all of the presentations taking place at this week’s eCommerce Expo in Olympia, London.  So, we caught up with just a few… Read more

kid with typing machine

Monday, September 29th, 2014, by

At Vertical Leap we work with a wide range of ecommerce websites, and one of the most common questions we are asked is… “How should I handle removed… Read more

Content Marketing
marketing manager books

Friday, September 26th, 2014, by

Books. Whether read on Kindle, in hardback or played through your headphones, they’re essential to improve your marketing. In an era of blogs that, dare I say, are sometimes… Read more

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